Throughout my decade-long career, I've collaborated with a diverse range of agencies and prominent companies, including BBC, ITV, Yale University Press, and Burberry. As a key member of cross-functional teams, I've championed user-centered design and leveraged data and technology to create meaningful experiences. I am focused on fostering long-lasting relationships with both customers and colleagues, aiming to deliver value at every step of the journey.

With a background in traditional graphic design, my eye for detail, love for the creative process, and respect for design principles have stayed with me throughout my career. I'm passionate about crafting inclusive designs that cater to diverse user needs, weaving engaging narratives into my work, and developing scalable, adaptable solutions that can evolve with future changes in technology and user preferences.

My expertise spans from pixel-perfect design and user research to developing product strategies and copywriting. I am committed to creating solutions that improve lives and contribute to social good, guided by empathy, collaboration, and a strong sense of purpose.